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Below are announcements related to fruits ▾
Publication date:
As of February 2026, fruit prices across the United Kingdom remain elevated. This rise results mainly from supply challenges caused by persistent rainfall and flooding in key European growing regions like Spain and Morocco. Additionally, transportation issues have disrupted imports, particularly affecting strawberries and citrus fruits such as lemons, which tend to be smaller and vary in quality. Wholesale prices for selected home-grown fruits in England and Wales-based on recent averages at markets in Birmingham, Bristol, Manchester, and London-highlight this continuing pressure. January saw food inflation climb to 3.9% year-on-year, with fruits, meat, and fish all experiencing price increases.
Early-season strawberries are scarce, maintaining steady prices due to sluggish supply from Europe and wet weather conditions. Lemons also face tighter availability, although official Defra reports provide detailed weekly price averages for early February. Meanwhile, root vegetables and brassicas maintain more consistent pricing, but consumers should anticipate occasional last-minute swaps and a stronger interest in UK-grown produce as spring approaches.
During February, sourcing fresh fruit in the UK can be challenging given seasonal limits. Still, many vendors offer a diverse selection. Local markets and online shops commonly feature winter citrus fruits like oranges, lemons, and grapefruits, which are in season at this time.
Imported fruits such as kiwis, bananas, and apples from colder climates are widely available, too. For example, some sellers promote freshly picked Valencia oranges-perfect for juicing or snacking-while others stock mixed berries like strawberries and raspberries, often cultivated in climate-controlled greenhouses. Organic apples stored under optimal conditions to preserve crispness and flavor remain popular choices.
So, whether you're after everyday staples or something a bit more exotic, shoppers can still find quality fruit to brighten their diets despite the off-season.
Across the UK, a growing number of businesses and individuals specialize in purchasing surplus fruit directly from farmers, markets, and wholesalers. This practice not only helps minimize food waste but also offers immediate cash payments for a wide range of fruits-from apples and pears to berries and stone fruits.
By supporting local producers in managing excess inventory, these buyers ensure fresh fruit reaches retailers and consumers efficiently.
Current listings might include requests like:
These examples show how lively and active the fruit buying scene remains across the UK in early 2026.
In early 2026, fruit prices in the UK varied widely depending on the type.
| Fruit | Price Range (£ per kilogram) |
|---|---|
| Gala apples | around £1.15 |
| Late-season apples | approximately £0.85 |
| Dragon fruit | £3.83 to £6.13 |
| Passion fruit | £1.92 to £3.45 |
| Citrus fruits (oranges, lemons) | £1.55 to £6.99 |
| Apricots | £3.08 to £7.70 |
| Dates | £3.13 to £7.84 |
These figures illustrate the diverse selection of fruits and pricing options available on the UK market during this time frame.
In the UK, fruit is obtainable from numerous sources: local markets, supermarkets, specialized fruit stores, and online retailers. For those looking to buy larger quantities or access a wider range, international agricultural exchanges offer valuable opportunities.
These platforms connect producers and buyers across borders, enabling trade that provides fresh and exotic fruits while promoting competitive pricing and dependable supply chains.
Using global agricultural marketplaces is particularly advantageous for businesses and individuals searching for top-quality fruit within the UK.
If you're selling fruit in the UK, several effective avenues are available. Traditional choices include local markets and wholesalers, but digital platforms have become essential for reaching broader audiences quickly and efficiently.
One notable example is Agro-Market24, an international agricultural exchange that links fruit sellers with buyers worldwide through a transparent and competitive marketplace. Leveraging such platforms helps sellers expand their reach and secure better prices by tapping into both local and global demand.
This strategy proves especially useful in the UK, where the fruit market remains vibrant and fiercely competitive.
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